Exactly! There is no one "solution" to a carbon neutral environment. It is all intersected and needs to work together. I go back and forth on the pros/cons of the consequences of profit. Most of the time, we see the negative side where greed takes over truly innovative solutions that meet all of our needs. But I don't necessarily think a business wanting to be profitable is a bad thing. We do need a better way to incentivize impact and more "b-corp esque" businesses to come forward. Thank you for your insight!